Sustainability A pioneer by conviction
As a family business, we pursue grandchildren's ability out of our own drive. And we haven't just been thinking about tomorrow since yesterday. With us, you gain a partner who thinks directly about certification and reporting capability when selecting products. For many of our new customers, we can realize significant CO2 savings directly documented.
GBC sustainability strategy is based on three pillars:
We consistently focus on sustainable advertising media production, ethical supply chains and resource-conserving materials. With innovative solutions and clear goals, we are driving the transformation of the industry - for a future in which advertising materials not only strengthen brands, but also protect the environment

What's in it for you?
Sustainable advertising materials are more than just a statement - they offer you as a company tangible benefits:
- ESG compliance - We support your sustainability strategy and meet regulatory requirements.
- Cost efficiency - We reduce unnecessary orders and save resources with durable, well-designed products.
- Credibility & trust - Your customers, partners and employees also expect responsibility when it comes to promotional products.
- CO2 savings - We demonstrably save CO2 through the right choice of items and a well thought-out supply chain.

Our sustainability strategy in a nutshell:
We are convinced that the future of the promotional products industry lies in sustainability. Promotional products are not just marketing tools, but also a sign of appreciation and responsibility - for people, companies and our planet. That's why we focus on sustainable solutions throughout the entire value chain, from material selection to production and delivery.
Sustainable supply chains & social responsibility
Our supply chain is based on transparency, fairness and social responsibility. As a member of Amfori BSCI, we are committed to improving working conditions at our suppliers and support them with our own team in Asia. Our goal is to create a fully traceable supply chain for all our products by 2025.
Equality is also a key issue for us. By signing the Diversity Charter, we are committed to creating an inclusive working environment, promoting equal opportunities and reducing gender-specific inequalities - both within our company and along our supply chain.

Sustainable products & resource-saving production
We rely on sustainable materials and environmentally friendly production methods:
- Recycled & organic materials: our products are increasingly made from FSC®, GOTS and GRS-certified materials.
- Reduction of CO₂ emissions: We measure our ecological footprint, offset emissions and switch to renewable energy.
- Circular design: We develop advertising materials that are durable, reusable and recyclable and reduce the use of virgin plastic.
With our GBC ECO Score, we evaluate our products according to sustainable criteria so that our customers can make conscious purchasing decisions. Thanks to on-demand products, we ensure that only what is really needed is produced - this saves resources and avoids overproduction.
Protecting the oceans & environmentally friendly packaging
Protecting our oceans is particularly important to us. That is why we prefer advertising materials that use recycled ocean plastic, biodegradable materials and water-saving production methods. At the same time, we rely on sustainable packaging solutions and optimize our logistics to reduce transport volumes and emissions.
Our goals until 2025
Our commitment to sustainability does not end here - we have clear goals for the coming years:
- 100% traceable supply chains for all products
- Maximum reduction of virgin plastic in our advertising materials & packaging
- Excellent working conditions in our company and along our supply chain

Sustainability is not a trend for us, but an obligation.
We are constantly working to make the promotional products industry more responsible - for our customers, for the environment and for a better future.











